Reading List
We nurture a culture of ideas at JustIQ. We believe books are not just an excellent source of information, but also a phenomenal resource for creativity and inspiration.
Books cause change. Thus, our staff is encouraged to read continuously, think freely and share new ideas.
Here is a list of books we are reading today:
The Long Tail
Crossing the Chasm
Good to Great
The Wisdom of Crowds
How to Argue and Win Every Time
Permission Marketing
Built to Last
The Tipping Point
Freakanomics